We revamped the website's information architecture to enhance its user-friendliness and make it easier for visitors to navigate
-I helped simplified the cluttered navigation
We undertook a user-centric website redesign project for Solutions in Hometown Connections (SHC), improving accessibility, modernizing the appearance, and streamlining content. Our goal was to empower SHC with an attractive and user-friendly platform to better communicate their story and engage the community, with a focus on privacy and ongoing support.
By conducting extensive interviews with diverse stakeholders(volunteers, donors, and refugees) I gained deep insights into the needs and challenges they encountered while navigating the website.
We studied competitor websites within the same industry to gain insights into how they effectively convey engaging narratives
-I learned how other NGOs showcase their impact
-I gained insights into how they strategically engage with donors
We revamped the website's information architecture to enhance its user-friendliness and make it easier for visitors to navigate
-I helped simplified the cluttered navigation
As a team, we collaboratively created numerous wireframes on Figma and selected the most robust design elements from our teammates' contributions
-I assisted in pinpointing essential design elements that enhanced the website's aesthetics using the available information